PR & socials campaign to include showcasing Ford’s New Electric Vehicles to be handled by Ubiquity Collective
Split Perspectivz is thrilled to announce a partnership with Peoples Ford and Ford Motor Company to bring the Drive 4 UR Community initiative to Liverpool – the initiatives first time in the UK.
This unique event offers the local community an opportunity to support Split Perspectivz’s Planet Pack in Park initiative—which educates schoolchildren on environmental sustainability—by test-driving Peoples Ford’s new range of electric vehicles.
For each test drive conducted on Friday 22nd November, Ford Motor Company will donate £20 to Split Perspectivz, aiming to raise up to £6,000 for this important cause.
“We are thrilled to collaborate with Peoples Ford and Ford Motor Company to bring the community together in support of environmental education,” said Natalie Reeves Billing, CEO and Founder of Split Perspectivz.
“Our commitment to sustainability aligns perfectly with the promotion of electric vehicles. The funds raised will enhance our Planet Pack in Park programme, allowing us to educate more children about environmental issues and inspire them to become stewards of a greener future.”
In addition to taking a test drive in the All-Electric Ford Mustang Mach-E or Explorer, attendees will have the opportunity to experience the iconic All-New All-Electric Ford Capri, which will be available on-site as a static demonstration.
Peoples Ford staff will be on hand to introduce the latest electric technologies, providing insights into Ford’s vision for a sustainable future. To add to the festive spirit, all test drivers will receive a complimentary festive drink to enjoy in the café at Novotel, Paddington. No booking is necessary, simply stop by and take part in the event.
“At Peoples Ford, we are excited to showcase our new electric vehicle lineup while contributing to a sustainable future,” said Nicola Gilda, Managing Director of Peoples Ford.
“By partnering with Split Perspectivz, we are not only promoting eco-friendly transportation but also supporting vital environmental education in our community. We encourage everyone to join us in making a positive impact.” ends
Event Details
Date: Friday 22nd November 2024
Time: 9am til 5pm
Location: Novotel, Paddington Village, Grove Street, Liverpool, L7 3FA
More info: www.peoplesford.co.uk/split
Note: Each test drive will last approximately 7–10 minutes. Participants must be 18 or older, have held a full UK drivers license for over 1 year. Driver’s license must be brought on the day. The event is free to attend, with no obligation to purchase. Terms and conditions apply.
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